The Century Council is honored to attend the International Center for Alcohol Policy's(ICAP) international conference, to discuss our role in preventing harmful drinking. Below is a post from the staff at ICAP outlining the goals of the conference.”
The international conference Global Actions: Initiatives to Reduce Harmful Drinking will be held in Washington, D.C. on October 8 and 9, 2012. With attendees from 45 countries representing over 140 government, industry, and health organizations, the conference will bring together a wide range of stakeholders from around the world. The event will feature sessions on the roles beer, wine, and spirits producers, marketers, distributors, and sellers have in supporting the WHO Global Strategy to Reduce the Harmful Use of Alcohol.
At the conference, a comprehensive report will be released which examines industry initiatives before and after 2010 and illustrates how they have contributed to public health goals, both in terms of core commercial competencies and also wider social and health programs. Significantly, the CEOs of major international beer, wine, and spirits producers will announce an unprecedented collective commitment about new ways they will conduct their businesses and further invest in local partnerships worldwide in order to help reduce harmful drinking.