The Century Council is tremendously excited for tomorrow’s seventh annual taping of public service announcements (PSAs) with State Attorneys General. We look forward to this opportunity every year and are shaking things up in 2011!
In the past, our educational PSAs have targeted parents, but this time we’re directing the message to middle school aged youth too. In a brand new format, the Attorneys General will remind kids that being healthy not only means exercising and staying active, but also includes making responsible decisions regarding alcohol.
Check back on Wednesday to see fun photos and clips from the taping. The PSAs will be featured across the nation beginning in April—Alcohol Awareness Month—to encourage kids to say “YES” to a healthy lifestyle and “NO” to underage drinking.